Somehow I Doubt the Advertisers Are Getting Their Money's Worth... The AP reports that "Entrepreneurs profit from free Web names." From the article: "The department store chain Neiman Marcus Group Inc. even filed a federal lawsuit last year accusing the registration company Dotster Inc. of tasting hundreds of names meant to lure Internet users who mistype Web addresses. At one point, the lawsuit said, the misspelled NeimuMarcus.com featured ads for Target, Nordstrom and other rivals."